Child Trends

Child Trends is a non-profit organization that promotes the well-being of all children youth through research that informs public policies, builds the evidence base with what works, and mines data to identify young peopler overlooked by ill served public systems. Child Trends is a uniquely powerful and a respected voice for children and youth.

I was responsible for developing a refreshed branding style used in presentations by employees and board members at conventions, monthly meetings, and informational sessions. This visual system became the foundation for the organization’s cohesive brand identity and was extended across all major platforms—including monthly PDF product releases, the website, social media content, the YouTube channel, stationery, and various organizational marketing materials. All materials were created to meet 508-compliance standards, ensuring accessibility for all audiences.

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ORGANIZATIONAL BRANDING